Which Social Media Platforms to Use for Your Business

Which Social Media Platforms to Use for Your Business

With so many different social media platforms today, it’s important to decide which ones you want to utilize most heavily. Of course, in order to select the most appropriate ones, it’s important to understand the advantages and disadvantages to each one. Every platform has something that is unique to it, giving you the chance to reach a different variety of people through each one. Facebook – If…

What exactly is SEO? (Search Engine Optimization)

What exactly is SEO? (Search Engine Optimization)

SEO, or Search Engine Optimization, is one of the most vital keys to online marketing success in today’s market. However, many people still don’t know exactly what SEO is. While the ins and outs of SEO can get somewhat complicated, the overall concept is quite simple: When you type anything into a search engine, such as Google, Bing and Ecosia, you are without knowing it utilizing…

Communicating with Your Audience on Social Media

Communicating with Your Audience on Social Media

Social media has created an entire new way for people to run their businesses. With social media comes a much broader potential audience and a much more personal connection with them. These tools give you the ability to communicate with your audience on a day-to-day basis, and the best part is it’s a two-way street; consumers get to feel as if they know you on a…